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Business Planning |
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Success in business can be greatly enhanced through careful planning to mobilise
your business' resources to meet and exceed customer needs. While all businesses
plan in some form, there is a great divergence in the quality of planning, which
in turn impacts on the usefulness and effectiveness of the plan.
There are many resources that you can access to help with effective planning.
Some businesses will prefer to engage external expertise to assist this process
while others engage in an active process of learning by attending forums, focus
groups, joining industry associations and attending management courses and seminars.
Department of Torusim, Regional Development and Industry (DTRDI) and Wide Bay Burnett Area Consultative Committee run a number of activities where
participants learn through sharing and by listening to experts in the field.
Effective business planning is essential for your business. It sets the direction
for your business and keeps you on track once you're up and running.
Depending on what type of business you intend to start, your business plan could
include these elements:
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executive summary - a one-page overview written after your business plan is finalised
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introduction - explains the purpose and objectives of going into business
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marketing analysis - looks at the industry you are entering and how you fit in
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marketing plan - your marketing strategy
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operations plan - how you'll set up the business, i.e. structure, location, regulations
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management plan - how you'll manage your business
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financial plan - how you'll finance your business, costing and financial projections
See How do I write a business plan? on the Federal Government Business Portal website, (includes links to templates
for Business Plans and Marketing Plans) for more information on writing an effective
business planning document.
DTRDI - via the business hotline Ph: 1300 363 711 and online through the SmartSmallBusiness website offer a range of tools to assist with business planning. A business planning
template called Easy Plan is available through the business hotline or the Hervey Bay State Development Centre for a small fee.
And remember - business planning is an ongoing business activity - you should
regularly review and revise your business plan.
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